How are companies evolving their loyalty strategies to keep pace with changing consumer expectations while also driving retention and growth? Mastercard commissioned Forrester Consulting to survey consumer loyalty program decision-makers in retail, restaurants, travel and hospitality, and telecommunications industries to gather their perspectives.
Companies that most successfully implement loyalty best practices — “Loyalty Leaders” — see significantly higher retention, acquisition, and revenue growth than other organizations.
Download the study to learn how your company can become a Loyalty Leader. The report covers: