How to build an agile loyalty program that drives growth

How are companies evolving their loyalty strategies to keep pace with changing consumer expectations while also driving retention and growth? Mastercard commissioned Forrester Consulting to survey consumer loyalty program decision-makers in retail, restaurants, travel and hospitality, and telecommunications industries to gather their perspectives.

Companies that most successfully implement loyalty best practices — “Loyalty Leaders” — see significantly higher retention, acquisition, and revenue growth than other organizations.

Join this Mastercard webinar to learn about the research findings and recommendations, so your organization can become a Loyalty Leader. We’ll discuss these research findings and more:

• Most companies fall short of their loyalty program improvement goals, while many Loyalty Leaders are seeing double-digit revenue growth.
• Acting fast enough to keep pace with consumer and market changes isn’t in the DNA of most companies as they struggle to stay up to date with changing consumer expectations. 
• Loyalty Leaders succeed by securing organizational buy-in, applying data and insights, and developing agile and innovative partnerships – we'll share how you can replicate their success.

This webinar took place on July 17, 2024 at 11 am EDT / 4 pm BST.