Increased chargebacks. One of the significant challenges issuers face is the high volume of chargebacks resulting from recurring transactions. Consumers may not recognize a transaction, or not know how to cancel their subscription, so they reach out to their issuer to initiate a chargeback to stop a recurring payment.
Higher operational costs. When consumers struggle to effectively recognize, cancel or pause their subscriptions, they frequently contact their issuers to dispute these transactions. This causes an increase in support inquiries as call center agents must handle each case individually.
Increased competition. Consumers are looking for better ways to manage their subscriptions, and many new providers are offering solutions. Issuers who can create a more seamless subscription management experience will hold a competitive edge.