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Menu Analyzer

Turn order data into rapid insights

Drive smarter menu strategies, pricing, promotions, and marketing to boost guest engagement and profitability

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From transactions to rapid insights

Four powerful modules that transform order insights into smarter menu strategies

Analyze check insights

Examine and compare check composition, size, and frequency using customizable bundles and value offers.

Evaluate assortments

Gain a 360-degree view of item, check and customer insights to determine the most effective menu assortments.

Identify common attachments

Discover the most common pairings of items in checks to inform strategies for new promotions and menu restructuring.

Assess purchase sequence

Explore prior and subsequent purchase behavior and loyalty when certain trigger items are purchased.

Reveal top baskets

Uncover top selling item combinations in an automated report, and see a holistic view of how customers buy across the full menu assortment.

Decisions quickly

Intuitive workflow puts insights at your fingertips – no tech teams needed.

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Scale analysis instantly

Process billions of rows in seconds with automated recurring runs.

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Tailor insights dynamically

Customize by geography, product, or customer for prescriptive recommendations.

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Unlock hidden patterns

Use modules like Check Insights, Assortment Scorecard and Purchase Sequence to reveal opportunities

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Measure impact with confidence

 

Integrate with Test & Learn™ to isolate the test vs. control lift for specific checks, conduct rest-of-check analysis for new programs and dive deeper into results with one-click check-level breakouts

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Frequently purchased together

Make data-driven decisions with confidence. Explore other products that are frequently purchased with Menu Analyzer.

Test & Learn

Applied Consulting

Dynamic Yield

Learn more

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Request a personalized demo to learn how Mastercard can enhance your business through our products and services.

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