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Acquiring Optimizer

Grow and strengthen merchant relationships

Enhance and refine merchant management strategy with recommendations designed to yield the greatest impact.

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Enhance your merchant engagement strategy

Mastercard’s advanced technology enables acquirers to pinpoint revenue potential and optimize merchant connections.

Spot high-impact and at-risk merchants

Use advanced segmentation methodologies to uncover growth opportunities and flag vulnerable accounts.

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Tailor strategies for your portfolio

Generate targeted, actionable plans aligned with your unique merchant mix.

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Boost performance and retention

Apply proven, data-driven methods to improve merchant performance and drive long-term value.

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Unlock merchant intelligence by segment

Tap into key merchant insights including market potential segmentation, brand value assessment, peer and industry comparison and attrition and survival risk.

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Access recommended merchant actions

Use actionable merchant dashboards to prioritize leads, explore risks and identify revenue opportunities. Export and distribute target lists for deeper engagement.

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Case study

AIK Banka identified an opportunity to grow transaction volume by 30%

 

Serbian bank, AIK Banka, wanted to strengthen its acquiring portfolio but needed help identifying the right clients to approach and tactics to improve portfolio performance.

The bank delivered a comprehensive view of improvement opportunities across its merchant portfolio using Mastercard’s Acquiring Optimizer tool. It leveraged Mastercard’s proprietary algorithms, data assets and expertise to identify opportunities and strategic recommendations for reducing attrition and strengthening merchant relationships.

AIK Banka identified an opportunity to increase transaction volume by 30% based on Acquiring Optimizer’s recommended actions.

 

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  Optimize your portfolios

Covering all of your merchant portfolio needs

Mastercard’s merchant optimization solutions work in collaboration to target your specific portfolio management objectives.

Acquirer Intelligence Center (AIC)

Acquirer Intelligence Center (AIC) 

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Smart Leads

Equip marketing and sales teams with merchant performance indicators for business expansion.

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Consult our team to learn how Mastercard can enhance your business through our products and services.

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