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Restaurant personalisation

Personalisation technology built for restaurants

Transform static digital menus across drive-through, apps and in-store kiosks into fully-personalized experiences that increase order value and drive loyalty.

Inside of a restaurant

2026 Leader for 8 consecutive times

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Personalisation Engines Leader, 2019-2025

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Forrester Wave Leader, Q4 2024

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Personalisation in practice

Deliver personalised experiences to all customers, identified or not

Predict the next-best products, menu items, layout, and offers on every digital channel.

Increase bill size with personalization

Algorithmically recommend items in digital menu boards and apps based on location, time of day, weather, real-time product availability, and more.

Kiosk screen for unidentified customer

Drive higher loyalty and CLTV with tailored offers

Recommend products to your known customers based on each customer’s unique affinity and past purchase history.

Kiosk screen for identified customer

Brick and Mortar Personalisation

Industry winning personalisation, tailored to the in-store, restaurant experience

Recommendation engine built for QSRs

Dynamic Yield’s recommendation algorithms were built and trained specifically for the QSR industry to increase average order value.

Layout and content A/B testing and personalisation

Tailor your menu for 100% of customers based on localized customer preferences to increase add to cart value and optimise business KPIs.

Restaurant-level targeting control

Reflect product availability, limited-time-offers, time of day trends, and more, all at the individual, bricks-and-mortar level.

Example of a kiosk screen at a quick service restaurant

In-App Personalisation

Unique capabilities designed for the mobile ordering channel

Example of in-app personalization
  • Personalisation according to each customer’s past ordering history and preferences.

  • Support for order-timing workflows including check-in, check-out, and geo-selection.

  • Present different menus according to pick-up or delivery, according to store-level specifications.

  • Unique mobile reporting capabilities like conversion rates, context-switches and more.

McDonald's incorporates personalisation into ordering experiences across several global markets

See how McDonald's uses AI-powered personalization to optimize drive-thru and kiosk experiences with real-time product recommendations.
McDonald's meal

Recognized as a leader in personalisation. Built for how commerce happens next.

2026 Gartner Magic Quadrant for Personalisation Engines

Eight consecutive times of recognition as a Leader in the Gartner® Magic Quadrant™ for Personalisation Engines reflect sustained execution as personalization evolves toward more autonomous, agentic experiences.

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