Individualise the journey for every customer, optimising each interaction to be one they truly love.
We built Experience OS so you can build irresistibly personalised, optimised, and synchronised digital customer experiences faster and easier than ever before.
Dynamic Yield is private by design and compliant with the latest laws and regulations around the world.
Personalisation in practice
Recommend the next best product with deep learning
Maximize product recommendations and drive users further down the funnel with a state-of-the-art deep learning recommendation algorithm, to automatically predict the next product(s) each user is most likely to engage with.
Personalise email content by intent to drive efficiency and conversions
Leverage advanced audience segmentation to target promotions by intent, serving different variations to low intent vs high intent buyers in a single email send, saving time and driving more purchases from each audience.
Guide shoppers to find the right products with a gift finder
Increase product discovery and provide a guided shopping experience with a survey that generates relevant product recommendations. This template leverages self-segmentation, making it a zero-party data strategy.
Promote products with high margins and low return rates
Boost products with high profit margins and demote items with a high return rate to retain profitability while still recommending the most relevant products to customers. On a shopping event like Black Friday, this allows you to serve your most recent top performers while still prioritizing relevancy and revenue.
Personalise the entire homepage by customer affinity
Leverage Dynamic Yield’s powerful affinity profiling to serve each visitor the products and content most likely to engage them. With each digital interaction, the user’s affinity profile is updated and refined, creating a deeper understanding of their interests and preferences to create a completely tailored experience across every touchpoint.
Recommend products within a customer’s loyalty points range
Incentivise returning loyal customers to keep spending and delight them with new products while keeping them informed of their available loyalty perks.
Eight consecutive times of recognition as a Leader in the Gartner® Magic Quadrant™ for Personalisation Engines reflect sustained execution as personalization evolves toward more autonomous, agentic experiences.
Leverage Dynamic Yield’s breadth of seamless technical integrations with the set of tools you already use. Dynamic Yield’s flexible data architecture and open API helps you create powerful integrations with any enterprise system like CMS Systems, eCommerce Systems, DMPs, Marketing Automation Platforms, Tag Management Platforms, Web Analytics Solutions and more.
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A marketplace of applications and extensions designed to help you grow your personalisation program with ease.
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