Three challenges we must face in the post-pandemic worldAugust 31, 2021 | By Michael Miebach
I believe that it is our responsibility to ensure that the technologies we build and the policies we enact support more people, eliminate digital barriers to trade, and protect the environment.
But how can we do this in practice? Here are three suggestions:
First, lean into Europe’s role as a global digital standard setter.
I see an opportunity for Europe to deliver greater impact on the principles that every market can rely on in the new digital economy.
Germany should lead this effort to ensure a level playing field in Europe and open markets abroad.
An example of how to do this well is the GDPR. Europe’s privacy standards have influenced how companies manage data well beyond the continent, laying the foundations for a trusted and vibrant digital economy in many countries. At Mastercard, we have therefore made the GDPR principles our global standard.
This certainty around data privacy standards removes the friction and risk of economic activity in the digital age. People's data and finances are better protected, strengthening economic growth.
However, much more is needed to address the fragmentation of laws, frameworks and standards around the globe on AI and other emerging technologies.
This is especially true in regulating crypto- and digital currencies. Done the right way, digital currencies have the potential to reduce cross-border fees and provide more people with basic financial services. But done the wrong way, digital currencies could undermine consumer protection and limit monetary and financial policy.
To ensure a consistent experience for people and businesses, embracing global digital standards is a must.
Second, investing in the global digital transformation is a now a must.
The digital transformation is a reality for anyone wanting to stay open and in business – and especially for small businesses.
Even before COVID-19, the global payments landscape started to go through a revolution, triggered by the unprecedented rise of e-commerce and mobile payments.
COVID-19 supercharged this revolution. An extra $900 billion was spent on retail e-commerce worldwide last year — a surge of 60-90% in various countries. Cash has a basic function, but digital money is replacing physical cash at a faster rate. In Germany, 90% of people believe that accepting card payments should be a regular service in stores. The potential to reimagine how we bank, pay, invest and trade is enormous.
Technology will continue to reinvent how people think about money and transactions. This can be a powerful driver of sustainable economic growth and activity, if — and only if — we ensure that these new technologies are safe, affordable, and open.
Hence, investments in digitization are investments in the future and growth. Such investments are needed for example in fast mobile internet, the digitization of business processes or the IT security of the economy. Nationalist agendas and protectionist policies in digital commerce could however threaten this positive development.
Third, leverage Europe and Germany's technological expertise to meet the challenge of our century: climate change.
Around the world, Europe – and Germany in particular – are recognized for their excellence in high-tech engineering.
These technical skills will enable us to create the economies and societies of the future. But that future will also depend on our response to the climate question during this decade. As someone who was raised and educated in Germany, I carry with me a passion for these skills and a sincere belief that that they must be repurposed to respond to climate challenge.
With the Green Deal, Europe already leads the way in this area. To be successful, it is now important to strengthen digital innovations and cooperate internationally. We need the best technologies and solutions - regardless of where they come from - to achieve these ambitious goals and at the same time secure European competitiveness.
We now need commitment, ambition, and bold ideas, not an aversion to risk-taking and creative, new solutions. At Mastercard, for example, we use artificial intelligence to help consumers understand and adjust the environmental impact of their spending.
We also promote the move to electromobility through simpler payment processes: Users must be able to pay at the charging station just as easily as at the supermarket or at the traditional gas station - regardless of whether they are in Germany or traveling through Europe. By setting global payment standards, we contribute to investments in green technologies.
Europe's and Germany's contribution to this are their strengths: building trust, driving innovation, and supporting open markets.
The big issues of today are global, and they require global - and especially transatlantic - collaboration and solutions. Let’s use these partnerships to fulfill the promise of prosperity of new technologies.
The private sector and companies such as Mastercard are important partners in this.
Thank you very much.
Michael Miebach, CEO, Mastercard
Tuesday, Aug. 31, 2021