Mastercard welcomes Stephanie Meltzer-Paul to oversee Loyalty Services globallyMarch 14, 2022
Mastercard today announced the appointment of Stephanie Meltzer-Paul to lead Loyalty. She will oversee the continued growth and development of loyalty services—including benefits, rewards and platforms—for issuers and merchants around the world.
Stephanie is a seasoned consumer loyalty and digital marketing innovator, with roughly 25 years of experience leading loyalty and consumer engagement for global companies. She joins Mastercard from Inspire Brands. As part of her role leading digital guest experience for six brands including Dunkin’, she oversaw the DD Perks Loyalty Program as well as their mobile app, website and other consumer touchpoints. Prior roles cross marketing, loyalty and co-brand products for brands including BJ’s Wholesale Club and Starwood Hotels & Resorts.
“Loyalty today is about delivering meaningful digital and in-person consumer engagement,” said Raj Seshadri, president of Data & Services, Mastercard. “Stephanie has a proven track record building loyalty programs that drive impact and action. Her experiences across sectors will prove invaluable to Mastercard customers as we help them attract and engage consumers across channels.”
Named to the 2021 Brand Innovators Women to Watch List and the 2020 Nation's Restaurant News annual Power List, Stephanie is the recipient of a number of marketing industry awards.