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Smart Leads

Identify high-potential merchant leads

Fuel revenue growth by curating a steady pipeline of qualified merchant opportunities aligned to strategic objectives.

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Power location-based merchant prospecting

Mastercard’s deep data expertise provides unique value for acquiring banks interested in expanding business acceptance.

Target high-value merchant prospects

Focus on priority markets to uncover top merchant opportunities.

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Map sales potential by zip code

Use location heat maps to visualize where the top sales opportunities are.

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Launch hyper-targeted campaigns

Activate campaigns based on local business potential and trends. 

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This is game changing data to add to our own Lead Generation solution. We layer this on top of what we have, and our solution is truly complete. This is awesome.

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What makes us different

Identify areas with strong sales opportunities

Access prospect and location data by zip code and build location-based merchant lists with relevant contact details.

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Understand performance across geographies and industries

Assess Gross Domestic Value (GDV), transaction volume and key indicators to identify top leads and lower new merchant acquisition costs.

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Utilize smarter, more intuitive merchant mapping

Use heat maps to filter by category, card status and time data. Identify merchant status and gather contacts in just three clicks.

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Optimize your portfolios

Covering all of your merchant portfolio needs

Mastercard’s merchant optimization solutions work in collaboration to target your specific portfolio management objectives.

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Acquiring Optimizer

Gain timely insights into threats and opportunities using data intelligence and segmentation.

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Acquirer Intelligence Center (AIC)

Powerful payment analytics and benchmarks for merchant acquirers and services.

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Contact sales

Talk to an expert to learn how Mastercard can enhance your business through our products and services.

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Mastercard