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What we do

Retailer Data Feed

Leverage retailer data for deep market and retailer insights.

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How It Works

Understand what’s going on in your business

Use Merchant Data Feed to enrich your retailer portal or dataset with Mastercard insights on competitive benchmarking, local market trends and consumer preferences. What kind of data can we provide you with?

Anonymised and aggregated transactional data

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Area level data

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Benchmark data

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Postcode splits data

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Segmentation data

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Demographic data

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Spend data

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Loyalty data

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Opening hours

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Benefits of Retailer Data Feed

View multiple layers of retailer data to better understand your retailer portfolio or enrich retailer portals

Valuable insights across markets

  • Enrich retailer data for a comprehensive market view 
  • Develop and enhance products that can be sold as value added services 
  • Uncover location-based insights for urban planning and gauge economic impact of local events

Data that’s customised for your needs

  • Create personalized data assets for focused insights on core business questions.
  • Provides absolute values rather than indices and more precise decision making
  • Data pipeline refreshed weekly and provided in Excel

Detailed demographic data for retailers

  • Map comprehensive demographic data to individual retailer locations.  
  • Analyse consumer segments, micro-segment buying behaviours, and shifts in loyalty and spend patterns.
  • Use segmentation and demographic data to refine marketing campaigns and retailer offering 

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