Mastercard and Donkey Republic partners to enable more sustainable and seamless bike rentals in Copenhagen
November 15, 2024 | Copenhagen, Denmark
Through the partnership Donkey Republic and Mastercard will bring frictionless payments to Copenhagen, allowing citizens and tourists to rent a bike with just a simple tap with their Mastercard. The modernization and opening of the mobility landscape brings Copenhagen up to speed with cities across the globe, where frictionless mobility plays an important role in enabling travelers to travel seamlessly in a more sustainable way across all modes of transport.
Today, Donkey Republic and Mastercard announced the launch of a new way to pay for renting bicycles in the city of Copenhagen.
Currently most users rely on apps for bike rentals, which is a solution that will continue to exist. With the partnership, an additional payment option is added for bike riders, who will be able to simply tap their Mastercard and go. By providing a seamless and accessible rider experience, our Urban Mobility solutions are making the more sustainable transit choice an easier, more desirable choice for riders.
“We are proud to enable Danish citizens and tourists to travel in a less carbon intensive, more sustainable way, by simply tapping their Mastercard and ride the bikes without friction,” says Erik Gutwasser, President Northern Europe at Mastercard.
“By partnering with Mastercard we offer an easy way to access our bikes. This supports our mission to create a better world by making sustainable mobility available to everyone in a seamless way,” says Niels Henrik Rasmussen, CEO at Donkey Republic.
As part of the partnership, Mastercard and Donkey Republic will plant a tree every time a bike rider taps a Mastercard card on a Donkey Republic bike, targeting to restore 25,000 trees in support of Priceless Planet Coalition. The donation highlights the environmental impact people can make by choosing a bike as their mode of transport, as an open payment landscape aligns well with enabling travelers to reduce their carbon footprint.
The modernization and opening of the mobility landscape ensures Copenhagen is up to speed with the Mastercard future of mobility trends where all modes of transport — trains, buses, cars, and bikes – are connected via the same seamless payment systems as retail payments.
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About Donkey Republic
Founded in 2014, Donkey Republic is a Danish purpose driven impact company active in the micro mobility industry. Donkey Republic provides a flexible, affordable and more sustainable way of transportation to the citizens by partnering with the cities.
Donkey Republic is a data driven technology company facilitating bike sharing, and we are able to provide cities and citizens a reliable bike sharing service. Sustainably at its core integrates with the city’s public transportation system, by pursuing innovation Donkey Republic develops end-to-end products and services that solve city and riders problems. Riders are able to enjoy a more convenient and high quality ride, with our bike and ebike fleet, designed for durability and optimal maintenance through our servicing software platform. This collaborative dedicated software solution together with our bikes, seeks to improve people's health & well-being, the environment, reducing traffic congestion across cities as well as public space optimization.
Donkey Republic is a publicly traded company listed on the Nasdaq First North Growth Market. The company was listed in 2021 to onboard investors and support its growth and expansion into the European Market, and to continue securing its foothold and developing its market position in the European Micro mobility space. With thousands of Donkey bikes successfully implemented, Donkey Republic aims to grow its business and fulfill its vision of making urban city life quality better through responsible bike sharing.
About Mastercard (NYSE: MA)
Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re building a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
