Mid-market business opportunities: driving growth, competition, and innovation in the European economy

Europe’s middle market sector represents a vital component of the continent’s economic landscape, often serving as the backbone of many national economies. Characterized by its resilience, innovation, and significant contribution to employment, the middle market is composed of enterprises that enjoy the agility of small businesses but face similar challenges to larger enterprises. The European Commission defines middle market companies as those with 50 to 250 employees and annual revenues of €50 million.

In this whitepaper, we delve into the intricate dynamics of the European mid-market, offering insights into key challenges and opportunities that define this segment for our customers.

Our analysis spans several European countries, considering the unique economic environments, regulatory landscapes, and market conditions that influence mid-sized enterprises across our continent.

Whether you are looking to expand your existing SME operations or gain a deeper understanding of the competitive landscape, this whitepaper provides a strategic foundation for those looking to become a partner to mid-size businesses.