In today’s rapidly evolving B2B payments landscape, businesses face increasing complexity and challenges. Suppliers and buyers that embrace cards are poised to gain a competitive edge, effectively managing these challenges and positioning themselves for long-term success. 

Whether you’re a financial decision maker at a large B2B supplier – or an acquirer, financial institution or payment platform working with large enterprises – you’ll find valuable insights to enhance your strategy.

Download the white paper to learn how to:

• Align payment acceptance methods to meet both supplier and buyer needs
• Drive competitive advantage with card acceptance
• Overcome adoption hurdles
• Leverage automation and AI

The Mastercard’s research was conducted by The Harris Poll from October 9-30, 2024, among 1,042 senior financial decision makers at large B2B companies across Brazil, Canada, France, Germany, Japan, Malaysia, Saudi Arabia, Spain, U.K. and U.S. 

This whitepaper presents key insights derived from the research conducted across four major European markets: the U.K., Spain, France, and Germany.