Australian Open Extends Landmark Partnership with MastercardNovember 25, 2019 | Sydney, Australia | By Barkha Patel
The Australian Open and Mastercard will extend their global partnership in a new multi-year deal announced today.
As the Official Payment Partner, Mastercard is set to deliver a range of unforgettable experiences throughout the tournament to fans onsite and around the world.
“There is an incredible synergy between the Australian Open and Mastercard,” Tennis Australia Chief Revenue Officer Richard Heaselgrave said.
“I’m delighted we have the opportunity to work together to continue to enhance the fan experience, both here at Melbourne Park, and globally via our online platforms.
“As the Australian Open evolves, we look to collaborate with world-class brands that share our vision for celebrating elite sport, innovation and one-of-a-kind experiences.
“The level of choice this January is unprecedented, and we have worked incredibly hard to expand our food, entertainment and family friendly offerings, with Mastercard aligning perfectly in helping us create lifetime memories for millions of fans.”
“Mastercard is thrilled to once again be partnering with Tennis Australia to put on another magical Australian Open in 2020,” said Rustom Dastoor, Senior Vice President, Marketing & Communications, Asia Pacific, Mastercard.
“This world-class tournament offers Mastercard infinite possibilities to create priceless experiences for cardholders and consumers around the world that will bring the tournament to life in meaningful ways that are sure to leave a lasting impression – whether they’re watching a match from the stands, or following along online from the comfort of home.”
As Official Payment Partner, Mastercard will be featured in signage on court and around the precinct, including at point of sale in retail outlets. Additional opportunities include creating bespoke experiences for fans, an onsite consumer activation and the production of digital content for social platforms.
About Australia Open 2020
Australian Open 2020, presented by Kia Motors in association with Luzhou Laojiao and Rolex, will take place at Melbourne Park from 20 January to 2 February. Australian Open tickets including ground passes, which allow access to Melbourne Arena, are now on-sale via ticketmaster.com.au.
Visit ausopen.com for more information.
About Mastercard (NYSE: MA)
Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all.