PERSONALIZATION FOR TRAVEL

Increase booking revenue by uncovering each customer's next best trip

Predict and cater to each customer’s needs to deliver personalized experiences that reduce friction and boost relevance throughout the booking journey.

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2026 Leader for 8 consecutive times

Personalization Engines Leader, 2019-2025

Forrester Wave Leader, Q4 2024

Case study

Tottenham Hotspur increases conversion rates by 40% with different experiences for different audiences

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Case study

The Warehouse Group increases CTR by 14% leveraging customer data for email personalization

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Case study

HRS increases ARPU by 2.5% recommending the right experience to each travel audience

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Chargeback trends and outlook
Chargeback trends and outlook
Chargeback trends and outlook

Loved by travel brands across the globe

Turn wanderlust into brand loyalty with Experience OS

Keep visitors coming back with tailor-made experiences that help them find their perfect trip faster.

We built Experience OS so you can build irresistibly personalized, optimized, and synchronized digital customer experiences faster and easier than ever before.

Join us, to:

Optimize every element of your digital experience.
Algorithmically recommend destinations and content with unrivaled accuracy.
Predict each customer’s next trip with deep-learning affinity.
Reach customers at critical moments with personalized triggered messages.
Personalize from the first page view, even for anonymous visitors.

A longstanding commitment to Responsible Personalization

Dynamic Yield is private by design and compliant with the latest laws and regulations around the world.

GDPR

CCPA

ISO 27001

ISO 27018

ISO 27017

ISO 27701

SOC II

See all certifications

Personalization in practice

Browse personalization examples for travelers at every stage

Personalize to anonymous visitors from the very first pageview

Tailor destinations, packages, and fare classes to anonymous visitors based on their anticipated spending habits with geographic spend insights based on aggregated, anonymized transaction data and proprietary spend prediction models.

Simplify discovery and increase booking rates with predictive recommendation strategies

Choose from a robust selection of recommendation strategies, from deep learning to affinity, to account for in-session and historical destination preferences. Accommodate evolving customer behavior, needs, and desires with strategies that adapt in real-time.

Example of a section that promotes discovery of offers

Encourage booking completion by alerting customers to pick up where they left off

Deliver a contextually relevant experience for returning customers with “pick up where you left off” messaging that prompts the user to continue booking an abandoned trip, helping to improve bounce-back conversions.

Example of a section that encourages to continue booking

Personalize partner offers after check-in to drive loyalty and increase shared revenue

Leverage granular audience targeting and advanced affinity profiles to deliver the most relevant in-app partner offer to each customer after check-in, increasing revenue and fostering loyalty.

Re-engage former customers with tailored recommendations based on their affinity

Serve personalized emails powered by self-training predictive models to adapt recommendations for each customer’s unique affinity, tailored at time of open. Use Dynamic Content blocks to target different audiences with timely, targeted offers on flights and travel packages.

Recommend destinations within a member’s loyalty points range

Incentivize increased loyalty member spending with affinity-based recommendations to highlight destinations that are available using their award miles balance.

Dynamic Yield is a powerful tool to help us achieve the items on our roadmap. We’re able to deliver a smoother, easier booking experience and help customers find their ideal cruise faster.

Ulrike Pomaska Project Delivery Management TUI Cruises

Recognized as a leader in personalization. Built for how commerce happens next.

2026 Gartner Magic Quadrant for Personalization Engines

Eight consecutive times of recognition as a Leader in the Gartner® Magic Quadrant™ for Personalization Engines reflect sustained execution as personalization evolves toward more autonomous, agentic experiences.

Read the Gartner® report

Fully integrated with your tech stack

Leverage Dynamic Yield’s breadth of seamless technical integrations with the set of tools you already use. Dynamic Yield’s flexible data architecture and open API helps you create powerful integrations with any enterprise system like CMS Systems, eCommerce Systems, DMPs, Marketing Automation Platforms, Tag Management Platforms, Web Analytics Solutions and more.

Explore partners

Explore the Experience OS store

A marketplace of applications and extensions designed to help you grow your personalization program with ease.

Experience Web

Showcase contextually relevant web content, products, messages, and offers based on real-time signals from visitors.

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Experience Email

Elevate your email marketing campaigns with predictive emails that adapt to each customer in real time.

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Experience App

Personalize and optimize the mobile app experiences for iOS and Android. Power app experiences that drive action and improve retention.

Sorting Optimizer

Test and target how your category pages are sorted using different sorting logics, apply merchandising rules that incorporate user affinity, past behavior, and business logic.

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Reconnect

Automatically trigger personalized messages via Email, SMS, Web and App push notifications to reach customers at the most critical moments.

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Algorithm Studio

Combine the hyper-personalization of Experience OS alongside your own deep business expertise to build recommendation algorithms using Dynamic Yield’s proprietary AI pipeline capabilities to increase revenue and brand loyalty.

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