Mastercard debuts its sonic brand identity, a comprehensive sound architecture that signifies the latest advancement for the brand. Wherever consumers engage with Mastercard across the globe – be it physical, digital or voice environments - the distinct and memorable Mastercard melody will provide simple, seamless familiarity.

Press Releases





FEBRUARY 8, 2019

Sound On: Mastercard Debuts Sonic Brand

Mastercard debuts its sonic brand identity, a comprehensive sound architecture that signifies the latest advancement for the brand.

Roberto Vila

Product, Brand & Experience Communications, Latin America & the Caribbean
Roberto.Vila@mastercard.com
+1 (305) 536-9497