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Report

Transforming the shopping experience in only 6 months with Sweaty Betty

Woman paying on her smartphone with credit card at restaurant.

See how this global activewear and lifestyle brand maximized key customer engagement strategies to generate an overall lift from personalization, including a +62% uplift in same-session revenue from recommendations-powered quizzes.

+62%

uplift in same-session revenue from recommendations-powered quizzes, compared to quizzes run on a prior system without recommendations

+20.4%

increase in Black Friday purchases from new EU customers from personalized messaging, compared to the control group with no personalized messaging

+8%

uplift in AOV in the US from recommendation widgets displayed on PDPs

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