Make cardholder benefits easier to discover, understand and use
A personalized conversational AI assistant to help cardholders get more value from their benefits and is designed to be easily integrated into issuer’s banking experience.
Smarter benefits. Seamlessly delivered.
Mastercard Max turns fragmented benefit information into a smart, AI-powered conversational experience that drives engagement, loyalty, usage, and spend.
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Improve benefit discovery
Make benefits easy to discover, understand and use.
83% of cardholders base their decision of selecting their new preferred credit card on the benefits provided.*
*Card Rates Survey
Provide smart and timely recommendations
Surface relevant benefits based on eligibility, context and behavior.
Help cardholders realize more value
Guide cardholders toward the right benefit to take action when it's most relevant.
Value to issuers
How to integrate
One intelligent experience, built around your cardholder
Mastercard Max helps make benefits more discoverable, relevant and actionable, strengthening cardholder engagement without requiring partners to build the user experience or underlying intelligence.
Maximize benefit value
Increase awareness and utilization by connecting cardholders with relevant benefits at the right moment.
Strengthen cardholder engagement
Create a more personalized experience that supports loyalty, card usage and top-of-wallet preference.
Elevate the cardholder experience
Enhance your existing digital channels with minimal development and maintenance, backed by privacy, security and responsible data practices.
One intelligent experience, designed to fit your digital ecosystem.
Mastercard Max helps issuers deliver an enhanced benefits experience.
Deploy with flexibility
Choose from a SDK, Agent-to-Agent protocol or a web-hosted experience.
Conversational AI
Cardholders can ask about their benefits in their own words and get clear, relevant answers and helpful guidance on what their card offers.
End-to-end benefits experience
Unlock the complete Mastercard experience through one integrated platform that brings together rewards, offers, experiences, travel, and everyday value benefits.
Help cardholders get more from every benefit
Connect with Mastercard to explore how Mastercard Max can help you unlock more value from existing benefits while delivering a more relevant and actionable cardholder experience.