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Webinar

Getting personal with Noodles & Company

A deep dive into their data-driven approach to loyalty engagement

Woman smiling eating lunch

Overview

This webinar was hosted in partnership with Loyalty360 on August 22, 2024.

Join Noodles & Company’s Katie Brookes, Manager of Loyalty and CRM, in partnership with Mastercard and Loyalty360, for an insightful webinar on leveraging loyalty data to create and expand personalized customer experiences. Marketers understand that having the right data is crucial for crafting a powerful loyalty strategy. However, transforming data into actionable insights and effectively applying them to enhance customer engagement can be challenging. 

During this session, Katie shared her experiences with utilizing data to extend brand reach, accelerate growth and drive profitability.

This webinar covered: 

  • Targeting new audiences while remaining relevant to your current customers 
  • Identifying essential data points and mastering data collection and management 
  • Implementing best practices for personalizing experiences throughout the customer journey

Speakers

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Katie Brookes

Manager of loyalty and CRM

Noodles & Company

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Marissa Nolan

Restaurant strategy lead

Mastercard