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Intelligence and Insights

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Create lasting impressions with digital customer experiences that are personalized, optimized and synchronized. Create lasting impressions with digital customer experiences that are personalized, optimized and synchronized. Create lasting impressions with digital customer experiences that are personalized, optimized and synchronized

Contact sales

98.1%

Customer satisfaction rate[1]

2023 Leader for 6th consecutive year[2]

+34%

Increase in add-to-carts on mobile[3]

A Software made for retailers

All features are designed for scalability from small business to large enterprises

Understand basket insights

Examine and compare basket composition, size and frequency based on  customizable bundles and value offers

Evalutate assortments

Gain a 360-degree view of product, basket aond customer insights to inform assortment optimization strategies

Identify common attachments

Discover the most common pairints of items in baskets to determine strategies for new promotions and in-store displays.

Understand basket insights

Examine and compare basket composition, size and frequency based on  customizable bundles and value offers

Evalutate assortments

Gain a 360-degree view of product, basket aond customer insights to inform assortment optimization strategies

Identify common attachments

Discover the most common pairints of items in baskets to determine strategies for new promotions and in-store displays.

What makes us different

Maximize revenue with deep learning recommendations

Recommend the next best product series with a self-training multifaceted predictive model.

Learn more
People Talking

Maximize revenue with deep learning recommendations

Recommend the next best product series with a self-training multifaceted predictive model.

Learn more
Person pointing

Customer stories

A global retailer generated $3.4 million in value from better decisions and time savings

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Frequently purchased together

Expand your ability to make data driven decisions and drive revenue with our other products that are frequently purchased with Market Basket Analyzer.

Test & Learn®

Mastercard Test & Learn, a multi-patented analytics platform, helps business leaders make decisions with more confidence by analyzing in-market business experiments.​

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Menu Analyzer

Unlock the value of your check-level data to inform promotional design, menu optimization, pricing, and marketing strategies.​

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Mastercard Advisors

Mastercard Advisors business consulting services solve challenges using expertise in strategy, analytics, consumer loyalty, risk, sustainability, and payments.​

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Consult our team to learn how Mastercard can enhance your business through our products and services.

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Mastercard

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Mastercard Europe Leadership team