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Acquiring Optimizer

Empowering acquiring banks to grow and strengthen Retailer relationships.

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Enhance your Retailer engagement strategy

Acquiring Optimizer is a dynamic, self-service web application that helps acquiring banks identify revenue potential and enhance Retailer relationships. Through Retailer segmentations and key insights, Acquiring Optimizer addresses important Retailer strategy questions, including:

  1. Which retailers are enduring vs. at-risk?

  2. Which retailers show an opportunity to grow volume?

  3. Where are opportunities to deepen the acquiring relationship and drive higher profitability?

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Unlock retailer segmentations and insights

Tap into Retailer segmentations and key metrics, including market potential segmentation, brand value assessment, peer and industry comparison and attrition and survival risk.

  • Gain insights on imminent threats and opportunities.

  • Explore and analyse segments to quantify potential growth.

  • Assess the opportunity and market potential of each segment.

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Access recommended retailer actions

Optimise engagement strategies through an actionable Retailer dashboard.

  • Understand which retailers need immediate focus.
  • Filter Retailer lists to dive deeper into potential risks and revenue opportunities.
  • Export lists to Excel and other formats to share and integrate with contact management solutions.
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Mastercard Consulting

Bundle Acquiring Optimizer with Mastercard consulting to optimiser your Retailer portfolio.

 

Explore our consulting services
Customer story

AIK Banka identified an opportunity to grow transaction volume by 30%

Serbian bank, AIK Banka, wanted to strengthen its acquiring portfolio but needed help identifying the right clients to approach and tactics to improve portfolio performance.

The bank delivered a comprehensive view of improvement opportunities across its retailer portfolio using Mastercard’s Acquiring Optimizer tool. It leveraged Mastercard’s proprietary algorithms, data assets and expertise to identify opportunities and strategic recommendations for reducing attrition and strengthening Retailer relationships.

AIK Banka identified an opportunity to increase transaction volume by 30% based on Acquiring Optimizer’s recommended actions.

Interested?

Connect with our team to explore how the Mastercard acquiring optimiser 
can enhance decision-making around your card or Retailer portfolio.

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