Merchant Cloud: Eine einheitliche Zahlungsplattform, die den globalen Handel vereinfacht und die Geschäftsexpansion unterstützt.
Mastercard gestaltet die Zukunft des KI-gestützten Zahlungsverkehrs und legt den Grundstein für vertrauenswürdige Standards für agentische Transaktionen
Personalization, recommendations, messaging, discovery and testing – all connected in one system, learning from every interaction.
Spotlight
When personalization, recommendations, messaging and journeys learn from each other, relevance and results compound over time.
Create, test and activate experiences across web, app and email from a single system.
Replace handoffs with shared intelligence and one clear path from insight to activation.
Every capability learns from the last, so experiences keep improving on their own.
Personalized sessions delivered daily across web, app and email
Personalization campaigns launched in the past year
Campaigns run annually by top-percentile customers
Our applications are more powerful when coupled with the rest of our capabilities, all available in a single operating system for personalization.
Identify, build and analyze audiences.
Serve each customer with unique offers.
Algorithmically predict customers' interests.
Reach customers at critical moments.
Help customers find what they want.
Experiment on any digital property.
Increase automation, lower operational costs, and drive more revenue.
Report
Fordern Sie eine personalisierte Demo an, um zu erfahren, wie Mastercard Ihr Geschäft durch unsere Produkte und Dienstleistungen verbessern kann.