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Increasing donor support with payment card acceptance

Nonprofit organizations face the constant challenges of attracting new donors and streamlining operations. And the administrative costs associated with fundraising do not make things any easier. Suppose you could enable your donors to give regularly, automatically, while saving time and money, and possibly increasing donations?

Approximately 9 in 10 U.S. consumers carry at least one payment card—such as MasterCard—for convenience, flexibility, or to earn benefits from a loyalty card program. By accepting payment cards, many nonprofits offer their contributors an attractive alternative to cash and checks—for initial and recurring donations.

Benefits for Philanthropic Organizations

  • Faster Payment: With fewer payment problems and delays, card acceptance can mean your organization receives donations more quickly.
  • Reduced Solicitations: MasterCard can help facilitate recurring donations from your contributors.
  • Increased Donations: The recurring payment option encourages contributors to think beyond a one-time donation and consider an ongoing commitment.
Whether you want to attract new donors, upgrade existing ones, or streamline your operations for greater efficiency, MasterCard offers the expertise and support to help make your program a success. Learn More About How MasterCard Can Support Your Organization

Simplify the Online Giving Process

Your Web site is an effective and efficient tool for spreading the word about your organization and eliciting private support. MasterCard conducted research with more than 50 nonprofit Web sites to establish best practices for online giving. Our research findings are summarized in a comprehensive presentation—Improving the Usability of Online Giving: Top 10 Best Practices and Guidelines. These guidelines can help ensure that your online giving process is clear, concise, and easy for visitors to navigate. Download the MasterCard Research Findings on Online Giving Now

MasterCard can also help you evaluate the usability of your organization’s Web site to achieve your fundraising goals.

Corporate Giving from MasterCard

MasterCard proudly partners with local, national, and international organizations that are dedicated to providing opportunities for young people to access education, understand and utilize technology, and develop the skills needed to succeed in a diverse global workforce. MasterCard dedicates financial as well as human resources to achieve these important goals. Eligible organizations can request support from MasterCard.

The Role of MasterCard

In addition to managing the financial settlement and authorization systems, MasterCard administers the systems’ operating rules and regulations, develops programs to open new merchant segments, creates new payment programs and services, and promotes and advertises the MasterCard Brands.