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Co-Branded Cards

By co-branding with MasterCard Worldwide, you have the opportunity to build the kind of payment card that consumers are looking for today.
We’re the leader in credit card co-branding business with programs like GM MasterCard, American Airlines MasterCard, Universal Entertainment MasterCard, and Shell MasterCard. Our co-brand card programs offer the opportunity to reward your customers with an expanded-utility payment vehicle that carries your logo or brand side-by-side with the trusted MasterCard Brand.
As a MasterCard Co-brand Partner You Have the Opportunity To:
  • Place Your Billboard in Millions of Wallets!
    Since all co-branded MasterCard® cards also carry your logo, they serve as a constant reminder of your brand whenever and wherever they are used. They're like millions of tiny billboards in your customers' wallets!
  • Speak with Your Customers One at a Time
    Co-branded MasterCard card billing statements and inserts can include a wide variety of customer communications, from frequency-building promotional announcements to new product introductions, as well as reminders of special card benefits.
  • Build Loyalty - The More Valuable the Card, the More Loyal the Customer
    Global acceptance of MasterCard ensures that your customers can use their co-branded cards in your stores and at over 23 million other locations worldwide.
  • Expanded consumer awareness and communications via monthly card statements to your customer.
  • Possible revenue streams, negotiated with the card's issuer.
  • Valuable insight into where else your customers purchase products and services, to help you determine strategic marketing, partnerships, and tactics.
  • Access to Over 900,000 Automated Teller Machines All Over the World
    Because co-branded MasterCard cards have access to such a large number of ATMs, your customers can have expanded access that's probably not available through your private-label card program.
  • Provide Special Enhancements
    A co-branded MasterCard can give your customers more value and purchasing power. Offer discounts, rebates and frequent-buyer programs.

  For further information, please contact:
  Steve Rubin 914-249-3723