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05 April 2005


Win a MasterCard Priceless® Experience with the All Blacks

MasterCard is offering its cardholders a priceless opportunity to not just win sought-after tickets to one of the three All Blacks versus Lions test matches, but also the chance to join the team managers on the sideline to watch the haka and the singing of the national anthem.

Tickets to the Lions tests in Christchurch , Wellington and Auckland are in extremely high demand, with more than 135,000 requests for the 17,000 tickets available for the three games. There are 11 matches in total in the DHL Lions Series in June and July, and more than 750,000 people have applied for the 160,000 tickets available to New Zealanders.

"Combining the opportunity to win tickets which are in such hot demand with the Priceless® experience of watching the haka and listening to the national anthem from the sidelines have ensured this will be a truly unforgettable prize for MasterCard cardholders," says Michelle Pilot, vice president, Marketing, Australasia, MasterCard International. "It's a fantastic reward – we've got 15 test match packs which include two tickets, two nights' accommodation, three days' car hire and $500 spending money as well. There is going to be a tremendous amount of hype and excitement around the DHL Lions series, and the grand prize winners will have a wonderful opportunity to soak up some of the action on the sidelines."

Graham Henry, the All Blacks' Coach, said: "We're so pleased we can offer MasterCard cardholders the opportunity to get close to the All Blacks and see how we prepare for international test matches. Especially with the games against the Lions being so high profile, this really is an exclusive insider's view of the final stages before kick off."

There are also 30 runner-up prizes of signed All Blacks merchandise, including jerseys, posters and match programmes. "MasterCard has been a proud sponsor of the All Blacks for three years, and this promotion is an excellent way to create another benefit for our cardholders," says Pilot.

To be in the draw, cardholders have to register purchases made with their MasterCard branded card either online at www.mastercard.co.nz, by calling 0800 830 072 or by texting 3132. Each registered purchase gives MasterCard cardholders one entry in the draw. The promotion runs until 30 th April 2005 and all winners of the promotion will be announced by 2nd May 2005.